Home - Red Velvet WM Events Sdn. Bhd.

One Partner.
Every Touchpoint.
Real Results.

Complete Field Execution for FMCG Brands Across East Malaysia & Brunei.

Powering Growth for FMCG Giants

With 12+ years of experience, Red Velvet delivers Full-Service Field Marketing for FMCG brands across East Malaysia and Brunei, from promoters to retail execution.

Sampling

Drive product trial and offtake through high-impact sampling campaigns from supermarkets to rest stops.

Promoter Management

Trained brand ambassadors who drive engagement and influence buying decisions at the point of sale.

Merchandising Services

Ensure product visibility and compliance with professional in-store setup, restocking, and display management.

POSM Development

We handle full deployment of your marketing materials — from shelf talkers to gondola ends — across East Malaysia and Brunei.

Roadshows & Brand Activations

Bring your brand to life with mobile booths, on-ground events, and culturally relevant campaigns across diverse communities.

RetailAIM Data & Reporting

Get real-time insight into your campaign’s performance with our proprietary RetailAIM platform. Track coverage, stock, and promoter activity.

Red Velvet delivers Full In-House Execution across East Malaysia and Brunei — no outsourcing, just local teams who know how to activate with speed, consistency, and cultural insight.

12+

Years of Industry Experience

100+

Successful Activations

5

Regional Offices

Local

Market Insights

100%

In-House Execution

Featured Project

MILO Breakfast Day - Sarawak

Engaged 3,000+ participants through community roadshows, sampling, and interactive booths — all fully managed by our team on-ground.

Step-by-Step,
Start to Finish

01

02

03

04 Consultation

We begin by understanding your brand's unique goals, target audience and key challenges.

Ideation

Our experts craft a customised field marketing strategy to align with your specific needs, ensuring maximum impact.

Execution

We deploy well-trained service providers to represent your brand professionally, following stringent compliance measures.

Real-Time Reporting

We provide regular reporting and continuous improvement with real-time data and reporting of campaign strategies to ensure consistent success.

Let's Activate Your Brand

Share your goals — we’ll help you hit them.

One Partner.Every Touchpoint.Real Results.